描述
开 本: 16开纸 张: 胶版纸包 装: 平装是否套装: 否国际标准书号ISBN: 9787566314024
内容简介
《“十二五”普通高等教育本科*规划教材·全国高等院校经管专业双语教材·全国高等院校商务英语专业规划教材(本科):国际贸易实务(第三版)(英文版)》*的特点是叙述上的“案例导向”或“新闻导向”。教材每一章都从一个有趣的或使人感到困惑的贸易案例或财经新闻开始，从而提高了读者的阅读兴趣，强化了读者对所学内容的记忆。《“十二五”普通高等教育本科*规划教材·全国高等院校经管专业双语教材·全国高等院校商务英语专业规划教材(本科):国际贸易实务(第三版)(英文版)》集作者过去在国外从事国际商务的实战经验、近些年从事国际贸易实务教学和研究的体会和感悟、以及对该学科的前瞻于一体。因此，该教材的编写既强调实务和技术层面，也注重全方位、多功能地培养学生的综合素质。
目 录
PART 1 Overview
Chapter 1 Introduction to International Trade
1.1 Why Do Countries Trade？
1.2 HowlsInternational Trade Measured？
Chapter 2 International Trade Policy
2.1 Import Tariff
2.2 Non—tariff Barriers to Imports
2.3 ExportTaxes
2.4 Export Subsidies
Chapter 3 Trade Bloc and Trade Block
3.1 Trade Bloc
3.2 TradeBlock
Chapter 4 WTO：A Navigation Guide
4.1 Whatls WTO？
4.2 How Does It Work？
4.3 WTO：Objectives， Functions and Basic Principles
4.4 WTO Agreement：A Navigation Guide
PART 2 Terms of International Trade
Chapter 5 International Trade Terms
5.1 Generalization
5.2 A Guide to Incoterms 2010
5.3 Incoterms and VAT
5.4 Incoterms and Contracts
Chapter 6 Terms of Commodity
6.1 Name of Commodity
6.2 Quality of Commodity
6.3 Quantity of Commodity
6.4 Packing of Commodity
6.5 Commodity Inspection and Customs Formalities
Chapter 7 International Cargo Transport
7.1 Modes of Transport
7.2 Clause of Shipment
7.3 Major Shipping Documents
Chapter 8 Cargo Insurance
8.1 Parties to the Insurance
8.2 Marine Insurance
8.3 Insurance of Land， Air and Postal Transportation
8.4 Fundamental Principles of Cargo Insurance
Chapter 9 Terms of Price
9.1 Ptice Elements
9.2 Pricing Methods
9.3 Conversion of Major Trade Terms
9.4 Exchange Cost：An Evaluation Tool
9.5 Pricing Strategies
9.6 Money of Account and Avoidance of Foreign Exchange Risk
9.7 Use of Commission and Discount
9.8 Clause of Ptice
Chapter 10 International Payment and Settlement
10.1 Amount of Payment
10.2 Payment Currency
10.3 Credit Instruments
10.4 International Money Transfer Types
10.5 Payment Methods
10.6 Risk Level Assessment of Payments
Chapter 11 Claims， Force Majeure and Arbitration
11.1 Claims
11.2 Force Majeure
11.3 Arbitration
PART 3 International Trade Procedure
Chapter 12 Launclung a Profitable Transaction
12.1 Market Research
12.2 Sourcing Contacts
12.3 Tips for a Successful Negotiation
Chapter 13 Business Negotiation and Establishment of Contract
13.1 Enquiry
13.2 Offer
13.3 Counter—offer
13.4 Acceptance
13.5 Conclusion of Contract
Chapter 14 Exporting Elements
14.1 Export Strategies
14.2 Export Roadmap
14.3 Getting Paid for Exports
14.4 Managing Risks of Exporting
Chapter 15 Importing Elements
15.1 Import Strategies
15.2 Import Roadmap
15.3 Taxes and Duties on Imports
15.4 Managing Risks of Importing
Chapter 16 Documentation
16.1 Government Controlled Documents
16.2 Commercial Documents
16.3 Finance Documents
16.4 Transportation Documents
16.5 Insurance Documents
……
PART 4 Trade Forms
Appendix Glossary of International Trade Terms with English—Clunese
Interpretations
Chapter 1 Introduction to International Trade
1.1 Why Do Countries Trade？
1.2 HowlsInternational Trade Measured？
Chapter 2 International Trade Policy
2.1 Import Tariff
2.2 Non—tariff Barriers to Imports
2.3 ExportTaxes
2.4 Export Subsidies
Chapter 3 Trade Bloc and Trade Block
3.1 Trade Bloc
3.2 TradeBlock
Chapter 4 WTO：A Navigation Guide
4.1 Whatls WTO？
4.2 How Does It Work？
4.3 WTO：Objectives， Functions and Basic Principles
4.4 WTO Agreement：A Navigation Guide
PART 2 Terms of International Trade
Chapter 5 International Trade Terms
5.1 Generalization
5.2 A Guide to Incoterms 2010
5.3 Incoterms and VAT
5.4 Incoterms and Contracts
Chapter 6 Terms of Commodity
6.1 Name of Commodity
6.2 Quality of Commodity
6.3 Quantity of Commodity
6.4 Packing of Commodity
6.5 Commodity Inspection and Customs Formalities
Chapter 7 International Cargo Transport
7.1 Modes of Transport
7.2 Clause of Shipment
7.3 Major Shipping Documents
Chapter 8 Cargo Insurance
8.1 Parties to the Insurance
8.2 Marine Insurance
8.3 Insurance of Land， Air and Postal Transportation
8.4 Fundamental Principles of Cargo Insurance
Chapter 9 Terms of Price
9.1 Ptice Elements
9.2 Pricing Methods
9.3 Conversion of Major Trade Terms
9.4 Exchange Cost：An Evaluation Tool
9.5 Pricing Strategies
9.6 Money of Account and Avoidance of Foreign Exchange Risk
9.7 Use of Commission and Discount
9.8 Clause of Ptice
Chapter 10 International Payment and Settlement
10.1 Amount of Payment
10.2 Payment Currency
10.3 Credit Instruments
10.4 International Money Transfer Types
10.5 Payment Methods
10.6 Risk Level Assessment of Payments
Chapter 11 Claims， Force Majeure and Arbitration
11.1 Claims
11.2 Force Majeure
11.3 Arbitration
PART 3 International Trade Procedure
Chapter 12 Launclung a Profitable Transaction
12.1 Market Research
12.2 Sourcing Contacts
12.3 Tips for a Successful Negotiation
Chapter 13 Business Negotiation and Establishment of Contract
13.1 Enquiry
13.2 Offer
13.3 Counter—offer
13.4 Acceptance
13.5 Conclusion of Contract
Chapter 14 Exporting Elements
14.1 Export Strategies
14.2 Export Roadmap
14.3 Getting Paid for Exports
14.4 Managing Risks of Exporting
Chapter 15 Importing Elements
15.1 Import Strategies
15.2 Import Roadmap
15.3 Taxes and Duties on Imports
15.4 Managing Risks of Importing
Chapter 16 Documentation
16.1 Government Controlled Documents
16.2 Commercial Documents
16.3 Finance Documents
16.4 Transportation Documents
16.5 Insurance Documents
……
PART 4 Trade Forms
Appendix Glossary of International Trade Terms with English—Clunese
Interpretations
评论
还没有评论。