描述
开 本: 16开纸 张: 胶版纸包 装: 平装是否套装: 否国际标准书号ISBN: 9787566309846丛书名: 全国高等院校基于工作过程的校企合作系列教材
内容简介
《全国高等院校基于工作过程的校企合作系列教材:致用商务英语阅读(上)》涵盖三大模块:语言技能类、专业英语类、专业知识类。《全国高等院校基于工作过程的校企合作系列教材:致用商务英语阅读(上)》适用于全国高职高专院校英语专业的商务/应用/外贸/旅游等英语方向以及国际贸易、国际商务或财经类专业的学生;同时适用于全国各高等院校应用型本科英语专业的商务英语方向和国际贸易、国际经济、国际商务及国际工商管理等商科专业的学生。
目 录
Programme 1Business Reception
Passage1 Good Qualities of a Receptionist
Passage 2The Importance of Reception Area, the Link betweenYou and Your Customer
Programme2 BusinessTravel
Passage 1 BusinessTravel
Passage 2How to Make TravelArrangements for Your Boss
Programme 3 Visiting Trade Fai
Passage 1 Trade Fair
Passage 2Why Exhibit at Trade Fair?
Programme 4Company Profile
Passage1 Company Profile
Passage 2An Example of a Company Profile
Programme 5 Product Description
Passage1 How to Write a Description of a Business Product
Passage 2An Example of a Product Description
Programme 6 Business Meeting
Passage1 Business Meeting Procedures
Passage 2Five Different Types of Business Meetings
Programme7 Enquiry
Passage1 Enquiry
Passage 2How to Make a Good Enquiry?
Programme 8 Offer
Passage1 Offers
Passage 2You Can Always Make an Offer on an Item
Programme 9 Counter—offe
Passage1 Counter—offers
Passage 2Huawei Puts up Counter—offer for Unit
Programme 10 Terms of Payment
Passage1 Terms of Payment
Passage 2Why 30—Day Payment Terms? (excerpts)
Appendix
References
Passage1 Good Qualities of a Receptionist
Passage 2The Importance of Reception Area, the Link betweenYou and Your Customer
Programme2 BusinessTravel
Passage 1 BusinessTravel
Passage 2How to Make TravelArrangements for Your Boss
Programme 3 Visiting Trade Fai
Passage 1 Trade Fair
Passage 2Why Exhibit at Trade Fair?
Programme 4Company Profile
Passage1 Company Profile
Passage 2An Example of a Company Profile
Programme 5 Product Description
Passage1 How to Write a Description of a Business Product
Passage 2An Example of a Product Description
Programme 6 Business Meeting
Passage1 Business Meeting Procedures
Passage 2Five Different Types of Business Meetings
Programme7 Enquiry
Passage1 Enquiry
Passage 2How to Make a Good Enquiry?
Programme 8 Offer
Passage1 Offers
Passage 2You Can Always Make an Offer on an Item
Programme 9 Counter—offe
Passage1 Counter—offers
Passage 2Huawei Puts up Counter—offer for Unit
Programme 10 Terms of Payment
Passage1 Terms of Payment
Passage 2Why 30—Day Payment Terms? (excerpts)
Appendix
References
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