描述
开 本: 大32开纸 张: 胶版纸包 装: 平装是否套装: 否国际标准书号ISBN: 9787518302529丛书名: 英文这点小事
新手必读的经济常识
Economic Knowledge for Beginners
什么是经济学?
What Is Economics?
不懂经济，寸步难行
We Can’t Move a Step WRhout Economics
经济学在身边
ImportanceofEconomicsinDailyL№
左手微观经济，右手宏观经济
Microeconomics VS Macroeconomics
大环境，经济成长的沃土
Economic Conditions
价格，没有硝烟的战争
Prices—-An Invisible War
激励经济学，让鲤鱼也能跳舞
IncenUves in Economics
如何区分哲学和经济学
How to Distinguish Between Philosophy & Economics
Chapter 2
基本经济学原理背后的财富密码
Fortune Codes Behind Basic Principles of Economics
基本经济学原理
The Basic Pdnciples of Economics
与日常生活息息相关的经济学原理
Pdnciples of Economics That Relate to Your Daily Life
竞争优势
Competitive Advantage
效率带来的成本优势
Cost Advantage Resulting fmm Efficiency
边际效用递减法则：第一口水最解渴
The Law of Diminishing Marginal Utility
差异化战略1)
Differentiation Strategy 1)
差异化战略2)
Differentiation Strategy 2)
囚徒困境：叛徒总是多于合作
Prisoners’Dilemma
Chapter 3
宏观经济之窗，别具一格的学问之道
Knowledge on Macroeconomy
GNI和GDP的区别
Difference Between GNI and GDP
经济危机产生的原因
What Caused the Economic Crisis?
美国政府加大对经济活动的干预
Growth of Govemment Intervention in the Economy
低经济增长率将影响市场
Low Economic Growth Will Affect Markets
云计算会帮助欧洲经济转型吗?
Could Cloud Computing Help Transform European Economy?
德法经济体能否支撑欧洲经济复苏?
Can Germany and France Bolster the European Economy?
亚洲在世界经济中的重要性不断上升
Asia’s Importance Growing in Global Economy
第三世界地球：第三世界经济的引入
Third Wodd Planet：The Third Wodd Economies Introduced
Chapter 4
经济发展史
History of the Development of Economy
19世纪早期中东地区的穆斯林经济
Economies to Eady 1 800s of Muslims in the Middle East
亚当·斯密和那只“看不见的手”
Adam Smith and the Invisible Hand
英国——1 8世纪全球技术领头羊
England’s Advance in Technology from the 1700s
18世纪工业革命：人类历史上崭新的转折点
The Industrial Revolution in the 1 8th Century
——A Brand New Turning Point in Human History
第二次工业革命：带来翻天覆地的变化
Second Industrial Revolution Which Caused Earth-Shaking Changes
第三次工业革命：引领通向绿色能源和氢经济时代的道路1)
The Third Industrial Revolution：Leading the Way to a Green Energy Era and a Hydrogen Economy 1)
第三次工业革命：引领通向绿色能源和氢经济时代的道路2)
The Third Industrial Revolution：Leading the Way to a Green Energy Era and a Hydrogen Economy 2)
Chapter 5
经济学轶事，丰富多彩的生活买卖
Economic Anecdotes
“滴血钻石”的悲惨历史
Gruesome History of Blood Diamonds
“看得见的手”决定了汽油价格
What Determines the Pdce of Gas：A Visual Guide
初级产业的新技术发展
New Technology Development in the Primary Sector
经济崩溃时期如何进行易货交易
How to Barter in an Economic Collapse
金钱能买来快乐吗?
Can Money Buy Happ iness
孩子成了“劣等商品”
Children Become。Inferiot Goods。
同居一定省钱吗?
Does Living Together Really Save Money7．
宝贝设计师是否能让父母省钱7
Do Baby Planners Save Parents Money?
Chapter 6
这样投资才能赢
Smart Investing Strategy
50种彻底扭转财务状况的简单方法
50 Easy Steps to a Complete Financial Makeover
怎样巧用经济学基本原理理财
How to Apply Basic Economic Principles to Your Financial Advantage
别让金钱伤了感情
Don’t Let Money Hurt Your Feelings
做一名聪明的投资者
Being An Smart Investor
股市起作用吗?
Does the Stock Market Work?
想说“买房爱你”不容易
When You Should Buy a House~or Not
Chapter 7
国际经济新形势
The Latest Economic Situation
全球化，是一个美丽的谎言吗?
GIobalizatior卜—_A BeautifuI Lie?
新兴市场经济到底什么样?
What Is an Eme~ing Market Economy?
第三次经济革命中的美国祸福难料
The Third Economic Revolution—Boom or Bust for Amedca?
激增的资源需求威胁着欧盟经济
Growing Demand for Resources Thmatans EU Economy
消费能够拉动经济增长吗?
Can Consumption Drive Economic Growth?
凯恩斯彻底“死亡”
Keynes Is Uttedy Dead
“横向”公司带给世界的教训
Lessons for the World from a“Horizontar Company
全球化及跨国公司对当地社区的影响
GIobalization and the Impa~of Multinationals on Local Communities
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