描述
开 本: 16开纸 张: 胶版纸包 装: 平装-胶订是否套装: 否国际标准书号ISBN: 9787302529248丛书名: 高等院校旅游专业系列教材、旅游企业岗位培训系列教材
编辑推荐
本书构思独特、结构严谨、内容翔实、图文并茂、突出实用性，注重英语导游服务全过程应用能力的培养
内容简介
本书根据国际旅游业发展越来越注重各国各民族文化旅游的新特点，结合中华古都古迹、依照英语导游服务场景、文化传播、工作流程、操作规范，主要介绍北京英语导游应具备的专业知识和技能，并注重“职业性、交际性、互动性、实效性和实用性”。
目 录
Contents
目 录
Unit One Meeting Guests at the Airport 1
Learning Goals 1
Lead-in 1
Situational Conversations 3
Conversation 1. Meeting a Tour Group at the Airport 3
Conversation 2. Meeting a Tourist at the Airport 3
Useful Expressions 4
Reading 5
The Terminal 3 of Beijing Capital International Airport 5
Culture Salon 8
A Survey of China 8
Exercises 10
Tips for Tour Guides 11
How to Deal with the Checked Baggage Losses (Inbound Flight) 11
Unit Two Services En Route 13
Learning Goals 13
Lead-in 13
Situational Conversations 14
Conversation 1. On the Way to the Hotel (I) 14
Conversation 2. On the Way to the Hotel (II) 16
Useful Expressions 18
Reading 19
The Profile of Beijing 20
Culture Salon 21
Confucianism—the Essence of Traditional Chinese Culture 21
Exercises 23
Tips for Tour Guides 24
How to Arrange the Shopping for the Tourists 24
VIII
Unit Three Hotel and Catering Service 26
Learning Goals 26
Lead-in 26
Situational Conversations 28
Conversation 1. Check-in at a Hotel 28
Conversation 2. Introduce Hotel Services and Facilities 29
Useful Expressions 30
Reading 33
Chinese Culinary Art 33
Culture Salon 35
Four Main Cuisines in China 35
Exercises 37
Tips for Tour Guides 38
How to Deal with the Tourists’ Requests for Changing Food 38
Unit Four Tian’anmen—The Tour of the Biggest City Center Square 39
Learning Goals 39
Lead-in 39
Situational Conversations 41
Conversation 1. Tian’anmen Rostrum 41
Conversation 2. Tian’anmen Square 43
Useful Expressions 46
Reading 48
Commentary of Tian’anmen Square 48
Culture Salon 50
Yin-Yang and Five Elements 50
Exercises 52
Tips for Tour Guides 54
How to Deal with the Tourists’ Passport Missing 54
Unit Five The Palace Museum— The Tour of Imperial Palace 55
Learning Goals 55
Lead-in 55
Situational Conversations 58
Conversation 1. The Meridian Gate 58
Conversation 2. The Symbolism of the Architecture in the Palace Museum 60
Useful Expressions 63
Reading 64
The Outer Court and Inner Palace 64
Culture Salon 68
Fengshui and the Traditional Chinese Architectures 68
IX
目 录
Exercises 69
Tips for Tour Guides 71
How to Deal with the Tourists’ Getting Lost during Sightseeing 71
Unit Six The Summer Palace—The Tour of Imperial Garden 72
Learning Goals 72
Lead-in 72
Situational Conversations 75
Conversation 1. The Palace Area 75
Conversation 2. The Front Hill Area 78
Useful Expressions 82
Reading 83
The Kunming Lake 83
Culture Salon 85
Chinese Gardens 85
Exercises 87
Tips for Tour Guides 89
How to Prevent Tourists from Getting Lost during Sightseeing 89
Unit Seven The Temple of Heaven—The Tour of Imperial Altar and Temple 90
Learning Goals 90
Lead-in 90
Situational Conversations 93
Conversation 1. The Hall of Prayer for Good Harvests 93
Conversation 2. The Imperial Vault of Heaven 95
Useful Expressions 97
Reading 99
The Circular Mound Altar 99
Culture Salon 101
Symbolism and Traditional Chinese Architectures 101
Exercises 103
Tips for Tour Guides 105
How to Deal with the Sick Tourists During the Sightseeing 105
Unit Eight The Great Wall—The Longest Defensive Project 106
Learning Goals 106
Lead-in 106
Situational Conversations 108
Conversation 1. The Great Wall at Badaling 108
Conversation 2. The Construction of the Great Wall 109
Useful Expressions 110
Reading 111
X
The Legend of Meng Jiangnv 111
Culture Salon 112
The Art of War and Chinese Military Thought 112
Exercises 113
Tips for Tour Guides 115
How to Deal with the Injured Tourists during the Sightseeing 115
Unit Nine The Ming Tombs—The Tour of Imperial Tombs 116
Learning Goals 116
Lead-in 116
Situational Conversations 118
Conversation 1. The Sacred Way of the Ming Tombs 118
Conversation 2. Changling (Emperor Yongle’s Tomb) 120
Useful Expressions 122
Reading 124
The Underground Palace of Dingling 124
Culture Salon 127
Imperial Mausoleum Architecture and Feng Shui 127
Exercises 128
Tips for Tour Guides 129
How to Deal with a Traffic Accident during the Tour 129
Unit Ten Beijing’s Olympic Venues—The Tour of Beijing Olympics 131
Learning Goals 131
Lead-in 131
Situational Conversations 133
Conversation 1. National Stadium—Bird’s Nest 133
Conversation 2. National Aquatics Center — Water Cube 135
Useful Expressions 138
Reading 139
Olympic Green 139
Culture Salon 141
Chinese Dragon Culture 141
Exercises 143
Tips for Tour Guides 144
How to Deal with a Fire Accident during the Group’s Stay in a Hotel 144
Unit Eleven The Tour of Hutongs in Beijing 145
Learning Goals 145
Lead-in 145
Situational Conversations 146
Conversation 1. Hutong Tour in Shichahai Area 146
XI
目 录
Conversation 2. The Mansion of Prince Gong 148
Useful Expressions 151
Reading 152
Hutong and Siheyuan in Beijing 152
Culture Salon 154
Peking Opera 154
Exercises 156
Tips for Tour Guides 157
How to Deal with the Tourists’ Complaint about Poor Service 157
Unit Twelve The Tour of Museums in Beijing 158
Learning Goals 158
Lead-in 158
Situational Conversations 160
Conversation 1. The Capital Museum 160
Conversation 2. The Zhoukoudian Peking Man Site 161
Useful Expressions 165
Reading 166
The National Museum of China 166
Culture Salon 169
Chinese Traditional Festivals 169
Exercises 172
Tips for Tour Guides 174
How to Deal with the Tourists’ Quitting Group during the Trip 174
Unit Thirteen The Tour of Culture and Art in Beijing 175
Learning Goals 175
Lead-in 175
Situational Conversations 177
Conversation 1. Liulichang Cultural Street 177
Conversation 2. Nanluoguxiang 178
Useful Expressions 180
Reading 182
The 798 Art District 182
Culture Salon 184
Temple Fairs in Beijing 184
Exercises 186
Tips for Tour Guides 188
How to Deal with Missing Tourists upon their Arrival at the Airport 188
Unit Fourteen The Tour of Religious Art and Culture in Beijing 190
Learning Goals 190
XII
Lead-in 190
Situational Conversations 193
Conversation 1. The Lama Temple 193
Conversation 2. The Confucius Temple and the Imperial College 196
Useful Expressions 199
Reading 201
The White Cloud Temple and Taoism 202
Culture Salon 204
Religions in China 204
Exercises 206
Tips for Tour Guides 208
How to Receive Religious Tourists 208
Unit Fifteen Sending Tourists Off 209
Learning Goals 209
Lead-in 209
Situational Conversations 211
Conversation 1. Checking Out at a Hotel 211
Conversation 2. Sending Guests Off at the Airport 211
Conversation 3. Checking in at the Airport 212
Useful Expressions 213
Reading 215
Farewell Speeches 215
Culture Salon 217
Chinese Zodiac 217
Exercises 219
Tips for Tour Guides 220
How to Deal with the Incident of Missing the Airplane 220
Emperors of the Ming Dynasty 222
Emperors of the Qing Dynasty 223
Terminology of Guiding Service 224
Reference 229
目 录
Unit One Meeting Guests at the Airport 1
Learning Goals 1
Lead-in 1
Situational Conversations 3
Conversation 1. Meeting a Tour Group at the Airport 3
Conversation 2. Meeting a Tourist at the Airport 3
Useful Expressions 4
Reading 5
The Terminal 3 of Beijing Capital International Airport 5
Culture Salon 8
A Survey of China 8
Exercises 10
Tips for Tour Guides 11
How to Deal with the Checked Baggage Losses (Inbound Flight) 11
Unit Two Services En Route 13
Learning Goals 13
Lead-in 13
Situational Conversations 14
Conversation 1. On the Way to the Hotel (I) 14
Conversation 2. On the Way to the Hotel (II) 16
Useful Expressions 18
Reading 19
The Profile of Beijing 20
Culture Salon 21
Confucianism—the Essence of Traditional Chinese Culture 21
Exercises 23
Tips for Tour Guides 24
How to Arrange the Shopping for the Tourists 24
VIII
Unit Three Hotel and Catering Service 26
Learning Goals 26
Lead-in 26
Situational Conversations 28
Conversation 1. Check-in at a Hotel 28
Conversation 2. Introduce Hotel Services and Facilities 29
Useful Expressions 30
Reading 33
Chinese Culinary Art 33
Culture Salon 35
Four Main Cuisines in China 35
Exercises 37
Tips for Tour Guides 38
How to Deal with the Tourists’ Requests for Changing Food 38
Unit Four Tian’anmen—The Tour of the Biggest City Center Square 39
Learning Goals 39
Lead-in 39
Situational Conversations 41
Conversation 1. Tian’anmen Rostrum 41
Conversation 2. Tian’anmen Square 43
Useful Expressions 46
Reading 48
Commentary of Tian’anmen Square 48
Culture Salon 50
Yin-Yang and Five Elements 50
Exercises 52
Tips for Tour Guides 54
How to Deal with the Tourists’ Passport Missing 54
Unit Five The Palace Museum— The Tour of Imperial Palace 55
Learning Goals 55
Lead-in 55
Situational Conversations 58
Conversation 1. The Meridian Gate 58
Conversation 2. The Symbolism of the Architecture in the Palace Museum 60
Useful Expressions 63
Reading 64
The Outer Court and Inner Palace 64
Culture Salon 68
Fengshui and the Traditional Chinese Architectures 68
IX
目 录
Exercises 69
Tips for Tour Guides 71
How to Deal with the Tourists’ Getting Lost during Sightseeing 71
Unit Six The Summer Palace—The Tour of Imperial Garden 72
Learning Goals 72
Lead-in 72
Situational Conversations 75
Conversation 1. The Palace Area 75
Conversation 2. The Front Hill Area 78
Useful Expressions 82
Reading 83
The Kunming Lake 83
Culture Salon 85
Chinese Gardens 85
Exercises 87
Tips for Tour Guides 89
How to Prevent Tourists from Getting Lost during Sightseeing 89
Unit Seven The Temple of Heaven—The Tour of Imperial Altar and Temple 90
Learning Goals 90
Lead-in 90
Situational Conversations 93
Conversation 1. The Hall of Prayer for Good Harvests 93
Conversation 2. The Imperial Vault of Heaven 95
Useful Expressions 97
Reading 99
The Circular Mound Altar 99
Culture Salon 101
Symbolism and Traditional Chinese Architectures 101
Exercises 103
Tips for Tour Guides 105
How to Deal with the Sick Tourists During the Sightseeing 105
Unit Eight The Great Wall—The Longest Defensive Project 106
Learning Goals 106
Lead-in 106
Situational Conversations 108
Conversation 1. The Great Wall at Badaling 108
Conversation 2. The Construction of the Great Wall 109
Useful Expressions 110
Reading 111
X
The Legend of Meng Jiangnv 111
Culture Salon 112
The Art of War and Chinese Military Thought 112
Exercises 113
Tips for Tour Guides 115
How to Deal with the Injured Tourists during the Sightseeing 115
Unit Nine The Ming Tombs—The Tour of Imperial Tombs 116
Learning Goals 116
Lead-in 116
Situational Conversations 118
Conversation 1. The Sacred Way of the Ming Tombs 118
Conversation 2. Changling (Emperor Yongle’s Tomb) 120
Useful Expressions 122
Reading 124
The Underground Palace of Dingling 124
Culture Salon 127
Imperial Mausoleum Architecture and Feng Shui 127
Exercises 128
Tips for Tour Guides 129
How to Deal with a Traffic Accident during the Tour 129
Unit Ten Beijing’s Olympic Venues—The Tour of Beijing Olympics 131
Learning Goals 131
Lead-in 131
Situational Conversations 133
Conversation 1. National Stadium—Bird’s Nest 133
Conversation 2. National Aquatics Center — Water Cube 135
Useful Expressions 138
Reading 139
Olympic Green 139
Culture Salon 141
Chinese Dragon Culture 141
Exercises 143
Tips for Tour Guides 144
How to Deal with a Fire Accident during the Group’s Stay in a Hotel 144
Unit Eleven The Tour of Hutongs in Beijing 145
Learning Goals 145
Lead-in 145
Situational Conversations 146
Conversation 1. Hutong Tour in Shichahai Area 146
XI
目 录
Conversation 2. The Mansion of Prince Gong 148
Useful Expressions 151
Reading 152
Hutong and Siheyuan in Beijing 152
Culture Salon 154
Peking Opera 154
Exercises 156
Tips for Tour Guides 157
How to Deal with the Tourists’ Complaint about Poor Service 157
Unit Twelve The Tour of Museums in Beijing 158
Learning Goals 158
Lead-in 158
Situational Conversations 160
Conversation 1. The Capital Museum 160
Conversation 2. The Zhoukoudian Peking Man Site 161
Useful Expressions 165
Reading 166
The National Museum of China 166
Culture Salon 169
Chinese Traditional Festivals 169
Exercises 172
Tips for Tour Guides 174
How to Deal with the Tourists’ Quitting Group during the Trip 174
Unit Thirteen The Tour of Culture and Art in Beijing 175
Learning Goals 175
Lead-in 175
Situational Conversations 177
Conversation 1. Liulichang Cultural Street 177
Conversation 2. Nanluoguxiang 178
Useful Expressions 180
Reading 182
The 798 Art District 182
Culture Salon 184
Temple Fairs in Beijing 184
Exercises 186
Tips for Tour Guides 188
How to Deal with Missing Tourists upon their Arrival at the Airport 188
Unit Fourteen The Tour of Religious Art and Culture in Beijing 190
Learning Goals 190
XII
Lead-in 190
Situational Conversations 193
Conversation 1. The Lama Temple 193
Conversation 2. The Confucius Temple and the Imperial College 196
Useful Expressions 199
Reading 201
The White Cloud Temple and Taoism 202
Culture Salon 204
Religions in China 204
Exercises 206
Tips for Tour Guides 208
How to Receive Religious Tourists 208
Unit Fifteen Sending Tourists Off 209
Learning Goals 209
Lead-in 209
Situational Conversations 211
Conversation 1. Checking Out at a Hotel 211
Conversation 2. Sending Guests Off at the Airport 211
Conversation 3. Checking in at the Airport 212
Useful Expressions 213
Reading 215
Farewell Speeches 215
Culture Salon 217
Chinese Zodiac 217
Exercises 219
Tips for Tour Guides 220
How to Deal with the Incident of Missing the Airplane 220
Emperors of the Ming Dynasty 222
Emperors of the Qing Dynasty 223
Terminology of Guiding Service 224
Reference 229
前 言
前 言
旅游作为文化创意产业的核心支柱，在国际交往、文化交流、拉动内需、解决就业、
丰富社会生活、促进经济发展、构建和谐社会、弘扬中华文化等方面发挥着越来越大的
作用，旅游业已成为我国服务经济发展的重要产业，在我国经济发展中占有极其重要的
位置。为了加快推动旅游业的发展，国务院发布了《关于加快发展旅游业的意见》，这是
党中央和中国政府的伟大战略决策。
英语作为国际旅行的通用语言和主要交际工具，旅游从业人员的英语应用水平直
接影响着我国旅游业的发展速度与服务质量。为了满足日益增长的旅游市场需求，培
养社会急需的既有丰富旅游专业知识，又有过硬外语水平的专业人才，我们组织全国
多所高等院校的长年从事北京导游英语教学和实践活动的专家教授，精心编写了此教
材，旨在迅速提高大学生和旅行社导游从业者的专业英语应用水平，更好地服务于我
国的旅游事业。
北京旅游景点导游英语是大学本科旅游管理专业的核心课程，也是导游从业者必须
掌握的关键技能。本书作为普通高等教育旅游管理专业的特色教材，坚持科学发展观，
严格按照教育部“加强职业教育、突出实践技能培养”的要求，针对大学旅游英语教学
要求和职业能力培养目标，采用任务制、模块化组合、实例教学方式，注重强化听力、
口语、阅读、翻译训练。本书的出版对学生尽快熟悉北京旅游景点英语导游服务业务要
求、顺利从事旅游职业岗位工作具有特殊意义。
全书共分 15 个单元，以学习者应用能力培养为主线，根据国际旅游业发展越来越注
重各国各民族文化旅游的新特点，结合中华古都、历史名城、名胜古迹游览，依照北京
旅游景点英语导游服务场景、文化传播、工作流程、操作规范，主要介绍北京英语导游
应具备的专业知识和技能，并突出“职业性、交际性、互动性、实效性和实用性”，注重
语言技能与职业技能结合，体现了“在做中学”的教学理念。
由于本书融入了北京导游英语最新的实践教学理念，力求严谨，注重与时俱进，突
出“以任务为导向，以学生为核心”的教育模式，注重从业就业能力实训，因此本书既
可作为普通高等院校本科旅游管理专业的首选教材，同时兼顾专升本、高职、高等教育
自学考试、成人教育教学，也可以用于旅行社从业者在职岗位培训，并为参加导游资格
取证考试提供辅导。
本书由李大军总体筹划并具体组织，杨昆和鄢莉主编，杨昆统改稿，谭明华、刘芊
池为副主编，由黄中军教授审定。作者编写分工：牟惟仲（序言），杨昆（第 1 单元、第
2 单元、第 3 单元），鄢莉（第 4 单元、第 6 单元），谭明华（第 5 单元、第 7 单元），张
凤霞（第 8 单元），刘芊池（第 9 单元、第 14 单元），梁艳智（第 10 单元），韩燕燕（第
11 单元），邹蓉（第 12 单元），张翠玲（第 13 单元、附录），王乃换（第 15 单元）；华
燕萍（文字和版式修改），李晓新（制作教学课件），郑毅、商磊（音频录制）。
在教材编著过程中，我们参阅了大量北京导游英语的最新书刊资料、网络信息，以
及国家新颁布实施的旅游管理法律和规章制度，并得到业内有关专家教授和旅游业务经
理的具体指导，在此一并致谢。为了方便教师教学和学生学习，本书还配有教学课件，
读者可以从清华大学出版社网站（www.tup.com.cn）免费下载使用。因作者水平有限，
书中粗疏浅陋之处在所难免，敬请专家和读者批评指正。
编 者
免费在线读
Unit Three Hotel and Catering Service
C: The restaurant is on the second floor. Breakfast is served between 6 a.m. to 8 a.m. Your
breakfast coupons are inside the room cards.
B: All right, thanks. Wang Yi. Do you have any questions?
A: Yes. Tomorrow morning, we are leaving for the Great Wall at 8:30. I guess you must be
tired after a long trip, so we’d better have a wake-up call less there is someone getting up
late.
B: Good idea. Shall we have the wake-up call at 7 o’clock tomorrow morning?
A: Yes, I think so. (to the receptionist) Would you please give us a morning call at 7 o’clock
tomorrow morning?
C: Okay, sir. What kind of call would you like, by phone or by knocking at the door?
A: By phone .We don’t want to disturb our neighbors.
C: Yes, sir. I’ll tell the operator to call your rooms at 7 o’clock.
A: Thank you indeed.
C: You are welcome. Enjoy your stay. See you then.
A: See you.
Conversation 2. Introduce Hotel Services and Facilities
Wang Yi, the tour guide, is introducing hotel services and facilities to a tourist from the
United States.
(A: Wang Yi; B: Ms. Rose)
B: Excuse me.
A: Yes, may I help you, Ms. Rose?
B: I was wondering if there is a laundry service in this hotel.
A: Sure, there is. But I’m sorry, madam. The laundry is closed now. If you want to have your
clothes washed, you can find a laundry bag in the top dresser drawer, and you put the
laundry in it and leave it in front of your door. The room maid will pick it up early
tomorrow morning and send the laundry back by 10 p.m. the same day.
B: How about the rates?
A: The rate chart is contained in the stationery folder in your dresser’s drawer.
B: Ok, I see.
A: Is there anything else I can help you with?
B: Where can I use computer and internet in the hotel? I want to check my E-mails.
A: You can go to the Business Center, where the computer and internet are free of charge for
the hotel guests.
B: Oh, good. The last question is if there is a Fitness center.
A: Yes, there is one on the first floor.
C: The restaurant is on the second floor. Breakfast is served between 6 a.m. to 8 a.m. Your
breakfast coupons are inside the room cards.
B: All right, thanks. Wang Yi. Do you have any questions?
A: Yes. Tomorrow morning, we are leaving for the Great Wall at 8:30. I guess you must be
tired after a long trip, so we’d better have a wake-up call less there is someone getting up
late.
B: Good idea. Shall we have the wake-up call at 7 o’clock tomorrow morning?
A: Yes, I think so. (to the receptionist) Would you please give us a morning call at 7 o’clock
tomorrow morning?
C: Okay, sir. What kind of call would you like, by phone or by knocking at the door?
A: By phone .We don’t want to disturb our neighbors.
C: Yes, sir. I’ll tell the operator to call your rooms at 7 o’clock.
A: Thank you indeed.
C: You are welcome. Enjoy your stay. See you then.
A: See you.
Conversation 2. Introduce Hotel Services and Facilities
Wang Yi, the tour guide, is introducing hotel services and facilities to a tourist from the
United States.
(A: Wang Yi; B: Ms. Rose)
B: Excuse me.
A: Yes, may I help you, Ms. Rose?
B: I was wondering if there is a laundry service in this hotel.
A: Sure, there is. But I’m sorry, madam. The laundry is closed now. If you want to have your
clothes washed, you can find a laundry bag in the top dresser drawer, and you put the
laundry in it and leave it in front of your door. The room maid will pick it up early
tomorrow morning and send the laundry back by 10 p.m. the same day.
B: How about the rates?
A: The rate chart is contained in the stationery folder in your dresser’s drawer.
B: Ok, I see.
A: Is there anything else I can help you with?
B: Where can I use computer and internet in the hotel? I want to check my E-mails.
A: You can go to the Business Center, where the computer and internet are free of charge for
the hotel guests.
B: Oh, good. The last question is if there is a Fitness center.
A: Yes, there is one on the first floor.
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