描述
开 本: 16开纸 张: 胶版纸包 装: 平装是否套装: 否国际标准书号ISBN: 9781592578863
Create your own job security
A wealth of info for prospective
entrepreneurs.
With unemployment rates rising, many people are out of work and
many more are either underemployed or in fear of losing their jobs.
Many of these workers have long thought of owning their own
businesses and are pondering whether self-employment is the right
choice. This book will help them make the call, and go about the
process of starting and running their own businesses by learning
how to:
? Determine if it makes financial sense to leave the corporate
world behind
? Assess whether they have what it takes to be self-employed
? Identify the market for their business and test whether it’s
viable
? Calculate start-up costs and revenue streams before making any
investments
? Understand the strengths and weaknesses of the Competition
? Advertise and market the business
1 Does Self Employment Make Sense for
You?
2 Myth Busters!
3 Dreams to Dollars
4 Your Path to Entrepreneurship
5 Business Plans
6 Raising Capital
7 The First Year
8 Money Basics
9 Advertising and Marketing Your Business
10 Grow, Baby, Grow!.
11 Service Demands
12 Watching Out for Scary Monsters
13 Success!
Appendixes
A Glossary.
B Fast Forms.
C Resources.
D References.
Index
评论
还没有评论。