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首页管理英文原版书-管理Running A Bed & Breakfast For Dummies 英文原版

Running A Bed & Breakfast For Dummies 英文原版

作者:Mary White 著 出版社:Wiley 出版时间:2009年03月 

ISBN: 9780470426821
年中特卖用“SALE15”折扣卷全场书籍85折!可与三本88折,六本78折的优惠叠加计算!全球包邮!
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EUR €62.99

类别: 经管类Business, 英文原版书-管理 SKU:5d817a18b5d8bf2c4c186621 库存: 有现货
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描述

开 本: 16开纸 张: 胶版纸包 装: 平装是否套装: 否国际标准书号ISBN: 9780470426821

内容简介

  All the tools you need to start and run a profitable BandB Do
you dream of owning a BandB? This friendly, practical guide shows
you how to make your dream a reality, with expert advice on
everything from writing a business plan and finding the right
location to handling situations you will encounter as an innkeeper.
You’ll make your guests feel at home, keep your inn in tip-top
shape, and ensure your long-term success Understand BandB basics —
get an overview of the business and see if you have the skills (and
the desire ) to succeed Find a place to call home — choose the
location, style, and size of your ideal BandB Transition from
visitor to owner — create your business plan, secure financing,
make an offer, and protect your investment Get ready for your
guests — organize your recordkeeping, set room rates and policies,
furnish your inn, and market your services Set the breakfast scene
— decide the style of breakfast to offer, accommodate guests’
needs and restrictions, create signature dishes, and serve
refreshments and snacks Handle day-to-day operations — take
reservations, make your guests feel welcome, hire employees, and
maintain your inn Take your business to the next level — assess
your success, expand your market, increase profit, and prevent
burnout Open the book and find: How to transition an existing BandB
or start from scratch The biggest problems new BandBs encounter —
and how to avoid them The best ways to furnish your inn Tips for
saving time cleaning and preparing breakfast What you must know to
design and update your Web site Tried-and-tested sample menus and
recipes Ways to guarantee a return guest How to get extra help when
you need it

作者简介

  Mary White is the go-to source in the bed & breakfast
industry for opinions and advice. A noted expert on B&B travel,
she has been involved in promoting and marketing B&Bs on the
Web for more than a decade and has appeared in dozens of media
outlets. Her site, BnBFinder.com, is hailed by professionals and
consumers alike as the most informative B&B site on the
Web.

目  录

Introduction

Part I: Inn the Beginning

Chapter 1: So You Want to Open a B&B

Chapter 2: Deciding on the Location and Style of Your
B&B

Part II: Transitioning from Inn Goer to Inn Owner

Chapter 3: Creating the Plan for Your Business

Chapter 4: Purchasing an Existing B&B

Chapter 5: Starting a New Inn from Scratch

Part III: Getting Ready for Guests

Chapter 6: Organizing Your Record-Keeping

Chapter 7: Setting Rates and Establishing Policies

Chapter 8: B&B Marketing 101

Chapter 9: Furnishing Your Inn

Chapter 10: Making Breakfast a Memorable Meal

Part IV: Up and Running: Day-to-Day Operations

Chapter 11: Communicating with Potential Guests and Taking
Reservations

Chapter 12: Taking Care of Guests

Chapter 13: Maintaining Your Inn

Chapter 14: Getting Help When You Need It

Part V: Taking It beyond Breakfast and the Basics

Chapter 15: Assessing Your Success and Building on It

Chapter 16: Keeping Your Most Important Asset (You)
Fine-Tuned

Chapter 17: Looking into Your Future

Part VI: The Part of Tens

Chapter 18: Ten Cleaning Tips to Save Time, Money, and Your
Inn

Chapter 19: Ten Ways to Guarantee a Return Guest

Index.

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