描述
开 本: 32开纸 张: 胶版纸包 装: 平装是否套装: 否国际标准书号ISBN: 9780609807194
Everybody has to sell something sometimes. Whether you’re a
manager or an employee, getting your message across requires
selling yourself and your ideas in a way that guarantees a positive
response, even from the most stubborn listener. Three Steps to Yes
teaches you how to get your way without becoming a high-pressure
salesman, without compromising your principles, and without hurting
your personal relationships. Gene Bedell demonstrates the
difference between having just good ideas and having your good
ideas put into action. His three-step plan shows you how to:
* Fulfill your personal needs as well as others’
* Be credible and trustworthy
* Communicate persuasively
Three Steps to Yes isn’t a book of selling tricks. It’s a model
for persuading your coworkers or your customers to do what you need
them to do. Gene Bedell gives you a simple, ethical, and effective
approach to getting your way and achieving your potential. You’ll
learn to win people’s hearts as well as their minds.
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