描述
开 本: 16开纸 张: 胶版纸包 装: 平装是否套装: 否国际标准书号ISBN: 9787811050936
《新闻与传播学专业英语》是继国内本新闻与传播学专业英语教材（本科生、研究生合用）在2003年由中国人民大学出版社推出并获得肯定、被评为北京市2004年精品教材之后，《新闻与传播学专业英语》作为本专门针对本科生的专业英语教材在中南大学出版社的策划下顺利面世了，相信它同样会得到广大同学和授课教师的关注。
Unit1 What Is News?
What Is News:Some Answers Past and Present
Why We Need News
Unit2 What Is Commmunication?
What Is Communication
Three Communication Markets
Unit3 Newspaper
Newspaper:A Brief History
J oseph Pulitzer
Unit4 Book
Variety in Book Publishing
The Lessons of Harry Potter
Unit5 Magazine
Evolution of Periodicals
Modern Magazine Publishing:The Specialized Audiencd
Unit6 Film
The Production of Films
Charlie Chaplin
Unit7 Radio
Radio Station Formats
New Competition in Radio
Unit8 TV
The History of TV
The Creation of Sesame Street
Unit9 Internet
Making Internet History
Weblog
Unit10 Journalism
Nine Elements of Journalism
What Is Journalism for?
Unit11 Press Freedom
History of Press Freedom
The Zenaer Case
Unit12 Photo，Comic ＆ Cartoon
Comic Strip
Robert Capa
Unit13 Propaganda
Propaganda
Carriers of Propaganda Information
Unit14 Advertising ＆ Public Relation
A Bird’s-Eye View on Advertising
The Growth of Public Relations
Unit15 Media Laws
Unit16 Ethics
Unit17 Communication Education ＆ Media Literacy
Unit18 Communication Studies
参考译文
Key to Exercise Ⅲ
Bibliography
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