描述
开 本: 16开纸 张: 胶版纸包 装: 平装是否套装: 否国际标准书号ISBN: 9787308069601
内容简介
《英语实训教程》为系列教材,共5册,分别是《英语实训教程——商务口语》、《英语实训教程——商务听力》、《英语实训教程——视听说基础篇》、《英语实训教程——视听说进阶篇》和《英语实训教程——文化与交际》。本系列教程本着实用、可操作的原则,充分利用义乌全球*的市场资源,作了仿真情景设置,选择了难易适中、方便教学的材料,旨在培养英语学习者的商务英语应用能力:从口语、听力、视听说、文化与交际等四个方面训练学习者的听说能力和跨文化交际的应变能力。
《英语实训教程——商务口语》分册是根据各种常用商务活动场景,以“经典句型与经典对话”为主题编写的商务英语口语教材,旨在培养学习者的商务英语口语的应用能力。根据《高职高专教育英语课程教学基本要求》和高职院校学生的特点,在教材编写过程中遵循以下原则:
1.内容编写以社会需求为依据,根据大量的问卷调查结果,选取了内容*的样本;
2.符合“实用为主,够用为度”的原则,注重学生实际应用能力的培养,难易度适中;
3.所有的主题均围绕商务生活实际,内容生动有趣,图文并茂,易于激发学生的学习兴趣;
4,注重操练与模仿并进,使技能训练和真实的商务交际能力相结合,可操作性强。
《英语实训教程——商务口语》分册是根据各种常用商务活动场景,以“经典句型与经典对话”为主题编写的商务英语口语教材,旨在培养学习者的商务英语口语的应用能力。根据《高职高专教育英语课程教学基本要求》和高职院校学生的特点,在教材编写过程中遵循以下原则:
1.内容编写以社会需求为依据,根据大量的问卷调查结果,选取了内容*的样本;
2.符合“实用为主,够用为度”的原则,注重学生实际应用能力的培养,难易度适中;
3.所有的主题均围绕商务生活实际,内容生动有趣,图文并茂,易于激发学生的学习兴趣;
4,注重操练与模仿并进,使技能训练和真实的商务交际能力相结合,可操作性强。
目 录
UNIT 1 Greetings and troductions 问候与介绍
1.1 Brainstorming Activities
1.2 Dialogues
1.3 Exercises
1.4 Phrases & Expressions
UNIT 2 Invitatinns and Appointments 邀请与预约
2.1 Brainstorming Activities
2.2 Dialogues
2.3 Exercises
2.4 Phrases & Expressions
UNIT 3 Making Phone Calls 打电话
3.1 Brainstorming Activities
3.2 Dialogues
3.3 Exercises
3.4 Phrases & Expressions
UNIT 4 Food and Dinners 食物与用餐
4.1 Brainstorming Activities
4.2 Dialogues
4.3 Exercises
4.4 Phrases & Expressions
UNIT 5 Asking the Way 问路
5.1 Brainstorming Activities
5.2 Dialogues
5.3 Exercises
5.4 Phrases & Expressions
UNIT 6 Sightseeing 观光旅游
6.1 Brainstorming Activities
6.2 Dialogues
6.3 Exercises
6.4 Phrases & Expressions
UNIT 7 Renting a House 租房
7.1 Brainstorming Activities
7.2 Dialogues
7.3 Exercises
7.4 Phrases & Expressions
UNIT 8 Foreign Exchange 外汇
8.1 Brainstorming Activities
8.2 Dialogues
8.3 Exercises
8.4 Related Grammar Points
8.5 Phrases & Expressions
UNIT 9 Attending Trade Fairs 参加展会
9.1 Brainstorming Activities
9.2 Dialogues
9.3 Exercises
9.4 Phrases & Expressions
UNIT 10 Market Research 市场调研
10.1 Brainstorming Activities
10.2 Dialogues
10.3 Exercises
10.4 Phrases & Expressions.
UNIT 11 Product Introduction 产品介绍
11.1 Brainstorming Activities
11.2 Dialogues
11.3 Exercises
11.4 Phrases & Expressions
UNIT 12 Price Negotiation 价格谈判
12.1 Brainstorming Activities
12.2 Dialogues
12.3 Exercises
12.4 Related Grammar Points
12.5 Phrases & Expressions
UNIT 13 Wholesale or Retail 批发还是零售
13.1 Brainstorming Activities
13.2 Dialogues
13.3 Exercises
13.4 Phrases & Expressions
UNIT 14 Packaging and Delivery 包装与运输
14.1 Brainstorming Activities
14.2 Dialogues
14.3 Exercises
14.4 Related Grammar Points
14.5 Phrases & Expressions
UNIT 15 Terms of Payment 支付方式
15.1 Brainstorming Activities
15.2 Dialogues
15.3 Exercises
15.4 Related Grammar Points
15.5 Phrases & Expressions
UNIT 16 Settling Complaints 处理投诉
16.1 Brainstorming Activities
16.2 Dialogues
16.3 Exercises
16.4 Phrases & Expressions
APPENDIX Ⅰ Signing a Contract 签订合同
A.1 Brainstorming Activities
A.2 Dialogues
A.3 Exercises
A.4 Phrases & Expressions
A.5 Contracts
1.1 Brainstorming Activities
1.2 Dialogues
1.3 Exercises
1.4 Phrases & Expressions
UNIT 2 Invitatinns and Appointments 邀请与预约
2.1 Brainstorming Activities
2.2 Dialogues
2.3 Exercises
2.4 Phrases & Expressions
UNIT 3 Making Phone Calls 打电话
3.1 Brainstorming Activities
3.2 Dialogues
3.3 Exercises
3.4 Phrases & Expressions
UNIT 4 Food and Dinners 食物与用餐
4.1 Brainstorming Activities
4.2 Dialogues
4.3 Exercises
4.4 Phrases & Expressions
UNIT 5 Asking the Way 问路
5.1 Brainstorming Activities
5.2 Dialogues
5.3 Exercises
5.4 Phrases & Expressions
UNIT 6 Sightseeing 观光旅游
6.1 Brainstorming Activities
6.2 Dialogues
6.3 Exercises
6.4 Phrases & Expressions
UNIT 7 Renting a House 租房
7.1 Brainstorming Activities
7.2 Dialogues
7.3 Exercises
7.4 Phrases & Expressions
UNIT 8 Foreign Exchange 外汇
8.1 Brainstorming Activities
8.2 Dialogues
8.3 Exercises
8.4 Related Grammar Points
8.5 Phrases & Expressions
UNIT 9 Attending Trade Fairs 参加展会
9.1 Brainstorming Activities
9.2 Dialogues
9.3 Exercises
9.4 Phrases & Expressions
UNIT 10 Market Research 市场调研
10.1 Brainstorming Activities
10.2 Dialogues
10.3 Exercises
10.4 Phrases & Expressions.
UNIT 11 Product Introduction 产品介绍
11.1 Brainstorming Activities
11.2 Dialogues
11.3 Exercises
11.4 Phrases & Expressions
UNIT 12 Price Negotiation 价格谈判
12.1 Brainstorming Activities
12.2 Dialogues
12.3 Exercises
12.4 Related Grammar Points
12.5 Phrases & Expressions
UNIT 13 Wholesale or Retail 批发还是零售
13.1 Brainstorming Activities
13.2 Dialogues
13.3 Exercises
13.4 Phrases & Expressions
UNIT 14 Packaging and Delivery 包装与运输
14.1 Brainstorming Activities
14.2 Dialogues
14.3 Exercises
14.4 Related Grammar Points
14.5 Phrases & Expressions
UNIT 15 Terms of Payment 支付方式
15.1 Brainstorming Activities
15.2 Dialogues
15.3 Exercises
15.4 Related Grammar Points
15.5 Phrases & Expressions
UNIT 16 Settling Complaints 处理投诉
16.1 Brainstorming Activities
16.2 Dialogues
16.3 Exercises
16.4 Phrases & Expressions
APPENDIX Ⅰ Signing a Contract 签订合同
A.1 Brainstorming Activities
A.2 Dialogues
A.3 Exercises
A.4 Phrases & Expressions
A.5 Contracts
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