描述
包 装: 平塑勒单衬是否套装: 否国际标准书号ISBN: 9787121451089
内容简介
无论是生活场景还是工作场景,我们都需要结构化思维。这种方式能够帮助我们不仅在横向上看清看全,而且在纵向上分层次有重点地去解决问题。本书将以结构思考力为基础,带你进入一些常见的职场沟通场景情境,探讨在不同场景下,如何做到“想清楚、说明白、有说服力”。本书核心内容包括导论、结构化地说、结构化地写、形象化地展示四个部分。其中,导论部分主要介绍结构化表达的一些基础原则与方法,从纵向和横向结构引入结构化表达概念;第一篇、第二篇、第三篇则分别针对八个常见的职场口头表达场景、八个常见的写作场景和四个常见的形象化展示技巧做了详细展开。
目 录
导论 何谓结构化表达
第一章 好表达要有好的纵向结构···········································3
第一节 观点明确:说了半天,对方听不懂,怎么办·········3
第二节 疑问回答:感觉自己想清楚了,跟领导汇报时就被问得哑口无言,怎么办·····························8
第二章 好表达要有好的横向结构········································.13
第一节 归类分组:突然被点名发言,如何整理思路······.13
第二节 逻辑排序:干了很多事,如何下手让总结高大上···············································.18
第一篇 如何结构化地说
第三章 有充足准备时,表达需要提前搭框架·························.25
第一节 工作汇报:如何通过条理清晰的汇报,得到领导重用············································.25
第二节 请求支持:如何在工作难度大、搞不定时,请求领导的支持·········································.32
第三节 提出建议:如何向领导提出建议,帮助领导决策························································.38
第四章 面对临场发言,表达需要巧妙找结构·························.45
第一节 会议发言:如何在会议中侃侃而谈,展现个人魅力············································.45
第二节 客户沟通:如何在与客户谈话时更有说服力并达成业绩···············································.51
第三节 领导闲聊:如何在与领导闲聊时轻松地表现自己··················································.57
第五章 遇到复杂情况,表达需要注意多换位·························.63
第一节 需求配合:如何在工作难度大、任务重时,寻求同事的配合·········································.63
第二节 跨部门沟通:如何顺畅地跨部门沟通且提升部门形象··················································.70
第二篇 如何结构化地写
第六章 总结,写完就能体现价值········································.79
第一节 工作总结:如何通过工作总结让领导认可你的工作··················································.79
第二节 项目总结:如何通过项目总结展示工作成果······.87
第三节 会议纪要:如何用看似简单的会议纪要展示工作能力············································.93
第七章 方案,写完就能打动受众········································.99
第一节 销售提案:如何写出让老板认可、客户点头的提案·········································.99
第二节 产品介绍:如何写出打动客户的产品介绍········106
第三节 竞聘报告:如何100%展示工作成果,抓住晋升的机会·········································113
第四节 个人简历:如何让你的简历在众多候选人中脱颖而出··················································121
第八章 邮件、笔记,追求简洁高效·····································127
第一节 邮件写作:如何让邮件的书面表达更高效········127
第二节 学习笔记:如何使用方格笔记本,让头脑越来越聪明···············································132
第三篇 如何形象化地展示
第九章 让你的内容形象化·················································141
第一节 视觉引导:如何用手绘解决会议和沟通中的一切难题··················································141
第二节 图示说话:如何把信息变成让听众准确理解你意图的图示············································147
第三节 图表说话:如何把数据变成令人信服、有影响力的图表·········································153
第十章 让你的演示标准化·················································159
第一节 演示说话:如何有效组织演示内容,用PPT 展现你的实力··································159
第二节 当众讲话:如何优化当众讲话的表现,为内容呈现增加张力···································165
写在最后········································································169
参考文献········································································173
第一章 好表达要有好的纵向结构···········································3
第一节 观点明确:说了半天,对方听不懂,怎么办·········3
第二节 疑问回答:感觉自己想清楚了,跟领导汇报时就被问得哑口无言,怎么办·····························8
第二章 好表达要有好的横向结构········································.13
第一节 归类分组:突然被点名发言,如何整理思路······.13
第二节 逻辑排序:干了很多事,如何下手让总结高大上···············································.18
第一篇 如何结构化地说
第三章 有充足准备时,表达需要提前搭框架·························.25
第一节 工作汇报:如何通过条理清晰的汇报,得到领导重用············································.25
第二节 请求支持:如何在工作难度大、搞不定时,请求领导的支持·········································.32
第三节 提出建议:如何向领导提出建议,帮助领导决策························································.38
第四章 面对临场发言,表达需要巧妙找结构·························.45
第一节 会议发言:如何在会议中侃侃而谈,展现个人魅力············································.45
第二节 客户沟通:如何在与客户谈话时更有说服力并达成业绩···············································.51
第三节 领导闲聊:如何在与领导闲聊时轻松地表现自己··················································.57
第五章 遇到复杂情况,表达需要注意多换位·························.63
第一节 需求配合:如何在工作难度大、任务重时,寻求同事的配合·········································.63
第二节 跨部门沟通:如何顺畅地跨部门沟通且提升部门形象··················································.70
第二篇 如何结构化地写
第六章 总结,写完就能体现价值········································.79
第一节 工作总结:如何通过工作总结让领导认可你的工作··················································.79
第二节 项目总结:如何通过项目总结展示工作成果······.87
第三节 会议纪要:如何用看似简单的会议纪要展示工作能力············································.93
第七章 方案,写完就能打动受众········································.99
第一节 销售提案:如何写出让老板认可、客户点头的提案·········································.99
第二节 产品介绍:如何写出打动客户的产品介绍········106
第三节 竞聘报告:如何100%展示工作成果,抓住晋升的机会·········································113
第四节 个人简历:如何让你的简历在众多候选人中脱颖而出··················································121
第八章 邮件、笔记,追求简洁高效·····································127
第一节 邮件写作:如何让邮件的书面表达更高效········127
第二节 学习笔记:如何使用方格笔记本,让头脑越来越聪明···············································132
第三篇 如何形象化地展示
第九章 让你的内容形象化·················································141
第一节 视觉引导:如何用手绘解决会议和沟通中的一切难题··················································141
第二节 图示说话:如何把信息变成让听众准确理解你意图的图示············································147
第三节 图表说话:如何把数据变成令人信服、有影响力的图表·········································153
第十章 让你的演示标准化·················································159
第一节 演示说话:如何有效组织演示内容,用PPT 展现你的实力··································159
第二节 当众讲话:如何优化当众讲话的表现,为内容呈现增加张力···································165
写在最后········································································169
参考文献········································································173
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