描述
开 本: 16开纸 张: 胶版纸包 装: 精装是否套装: 否国际标准书号ISBN: 9780814416891
expected to produce more with less. And yet, studies have shown
that on average, employees are working at only a fraction of their
potential. What are managers to do? How can they inspire their
people to perform at their absolute best? Whatever the situation, a
good manager can quickly organize a group of average performers
into a high-functioning team capable of achieving tremendous
results for the company. The secret is knowing how and anyone can
learn. In “Full Engagement!”, business success expert Brian Tracy
shows managers how they can supercharge their employees’ efforts.
Packed with powerful, practical ideas and strategies, this
eyeopening guide explains how to: unlock the potential of each
person; motivate and inspire employees to peak performance; trigger
the ‘X Factor’ that maximizes productivity; drive out the fears
that hold people back; create a high-trust work environment; set
clear goals and objectives; and, recognize, reward, and reinforce
in a way that energizes every employee. A manager’s role is to
achieve the highest possible return on the physical, emotional, and
mental effort that his or her people put forth. It’s not a return
on investment!it’s a return on energy. And when managers fail at
that, they fail at their own job. With this essential guide, all
managers can now hold the keys to unlocking superstar performance
from their teams.
Acknowledgments
Introduction
Part One What is Your Entrepreneurial DNA?
Chapter 1 Four Entrepreneurs Walk into a Bar.,.
Chapter 2 Your Entrepreneurial DNA DrivesYour Business
Strategy
Chapter 3 Entrepreneurial DNA in Action
Chapter 4 DiscoveringYour BOSI Profile
Part Two How Can You Make Your Entrepreneurial DNA Work for
You?
Chapter 5 The Builder DNA: “People Drive Me Nuts”
Chapter 6 Seven Business Optimization Strategies for Builder
DNA
Chapter 7 The Opportunist DNA: “Who Cares, Let’s Do It”
Chapter 8 Seven Business Optimization Strategies for Opportunist
DNA
Chapter 9 The Specialist DNA: “Three Cheers for the
Tortoise”
Chapter 10 Seven Business Optimization Strategies for Specialist
DNA
Chapter 11 The Innovator DNA: Fish Out of Water
Chapter 12 Seven Business Optimization Strategies for Innovator
DNA
Part 3 Building Your Strategic Plan
Chapter 13 Setting the Foundation of Your New Strategic Plan
Chapter 14 DesigningYour New Strategic Plan
Chapter 15 The Real Journey Is About to Begin
Appendix A: The SPACE Marketing Funnel
Appendix B: The Credibility Analyzer for Opportunist
DNA
Appendix C: The Relationship Analyzer for Builder DNA
Index
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